Training Approach

Methodology Overview

Our approach to training sales managers for Alakris Group solutions is based on practice, measurable results, and adaptation to the specifics of different business segments. Training combines theoretical knowledge with practical skills and real scenarios.

Training Principles

Practice-Oriented Approach

• Learning through real scenarios
• Working with specific objections
• Practical assignments
• Role-playing exercises

Segment Adaptation

• Franchising: network business specifics
• Retail: retail trade specifics
• SMB: SMB challenges

Result Measurability

• Preliminary assessment
• Intermediate tests
• Final certification
• Work result tracking

Training Program Structure

Module 1: Fundamentals and Expertise

• Understanding Alakris Group
• Product and service knowledge
• Customer business problem understanding
• Industry expertise

Module 2: Sales Methodology

• End-to-end sales process
• Need identification
• Value presentation
• Objection handling

Module 3: Segment Work

• Franchising specifics
• Retail specifics
• SMB specifics
• Approach adaptation

Module 4: Advanced Techniques

• Consultative selling
• Decision maker work
• Urgency creation
• Deal closing

Training Methods

Interactive Sessions

• Live training
• Group discussions
• Experience sharing
• Feedback

Practical Assignments

• Case analysis
• Role-playing exercises
• Presentations
• Objection work

Online Learning

• Interactive modules
• Video materials
• Testing
• Virtual simulations

Training Tools

Training CRM System

• Practice in test environment
• Real scenario work
• Progress tracking
• Automatic feedback

Material Library

• Presentations
• Checklists
• Templates
• Dialogue examples

ROI Calculators

• Calculation practice
• Scenario adaptation
• Result visualization
• Alternative comparison

Effectiveness Assessment

Preliminary Assessment

• Basic knowledge testing
• Current skill assessment
• Development area identification
• Program personalization

Intermediate Tests

• After each module
• Practical assignments
• Role-playing exercises
• Trainer feedback

Final Certification

• Comprehensive testing
• Practical assignment
• Solution presentation
• Certification

Post-Training Support

Mentoring

• Mentor assignment
• Weekly meetings
• First sales support
• Feedback

Regular Training

• Monthly sessions
• New scenarios
• Knowledge updates
• Best practice sharing

Community

• Communication platform
• Experience sharing
• Best practices
• Colleague support

Result Measurement

Training Metrics

• Material absorption level
• Training satisfaction
• Work application
• Training ROI

Business Metrics

• Sales increase
• Presentation quality improvement
• Closing time reduction
• Conversion increase